As a blogger and slightly over the top plugged in geek (both my job and hobby require constant web access) I have to say I love the fact that I can be live on the ground and up in the air with Delta. But with Ebay and Google promotions last year the speed got very slow. From what I have been told paying customers will have access to greater bandwidth than free users going forward. We will see.
The latest update from Delta is that Amazon shopping will also be free on-board. So you can now access Delta, in-flight info, some magazines and shopping with Amazon. Now I do love my Delta but how are they making money at this? Aviation Week had an interesting piece about it here you can review.
Airlines have become adept at utilizing every opportunity to add to its revenue stream. After all, once in the “system” it is much like Disney world. Everything you touch, reach for or interact with can add to the bottom line.
My big fear is the pay-per-view stuff coming online more and more. I would think (OK I know) this will require a high usage of bandwidth. They are after all a paying customer. But so am I who is NOT streaming a video. Who wins out? Guess! Even a 50-50 split will hurt performance.
I bet we will see more and more of this going forward as everyone now fly’s with their laptop or tablet or phone with WiFi just a click or tap away. – Rene
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