Today’s post is biased and I say that with unabashed pride. I love being connected as a blogger. Many of my fellow bloggers have also said how much onboard WiFi has changed how they get stuff done. Delta has been aggressively expanding the implementation of almost fleet wide WiFi service from GoGo and you can even track progress on the Delta.com web site.
Pricing for the service, to me, for long haul flights seems right and it also appears GoGo is tinkering with discounts for single time use, short flights etc. I have even seen discounts pop up for the “remainder of the flight” for me to give it a try. It is fun to be able to work, blog or chat while up in the air and can save you time on the ground you would otherwise have needed to use without connectivity. If you fly often, for under $40 the 1 month unlimited use option is reasonable and should be considered if you are going to use it for 3 days or more during the month. If you fly all year long you can get a 12 month unlimited use for under $400 as you can see here at Delta.com! What I would love to see, (Delta are you listening) is this as a choice benefit for Platinum and / or Diamond Medallion flyers. If you want to see this too e-mail them as ASK FOR IT! Please!
Delta has also been expanding the “free” offerings via the service. Being able to look at your current flight status as well as your next is very useful. Other revenue generating options like Amazon.com shopping could be useful to some, but does not excite me all that much. I have also been informed that some heavy bandwidth using features at Amazon will not be available and other items will be cached on GoGo servers to improve speed for everyone using GoGo.
The GoGo service is a new ground based technology as you can see here on their site. Compare this to the old satellite based technology that United & Lufthansa have chosen to go with as my fellow BA blogger Lufthansa Flyer talked about and at the LT web site here. I have been told that in the not so distant future, GoGo will offer the new “Ka” band Satellite service that will be comparable to ground based broad band speed and you will be able to have GoGo all over the planet!
Will there be more “free” days as in the past? Since GoGo is in a “quiet period” before their IPO not much can be said, but don’t be surprised to see more free 30 min runs from different advertisers moving forward. I doubt we will see more unlimited free days like the Google one last year!
This is technology that is here to stay and will soon be expected onboard just like everywhere else we go nowadays! Will we pay to use it or not is the question. There has been a bunch of money put in so let’s hope so – I sure do!
The GoGo rep reached out to me and kindly offered some GoGo swag for me to give away this month on the blog. I love giving stuff away so why not! Today I want to give away [edit: 1 each to 5 readers] 5 one time use passes for GoGo! To enter I would like to know if you have ever paid for GoGo service before and do you think the pricing is reasonable? Yes or No. Neither answer will increase your chance to win. – Rene
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