When I was younger (& had great hair 🙂 ) I used to enjoy going to King’s Island amusement park outside Cincinnati Ohio and had a season pass! It just sounded fun and amazing by it’s very name and brought all sorts of imagery to mind of one of a kind rides and games that could only exist in an exclusive place like an island fit for a king. When it was sold in 1992 and the name changed to Paramount Park it just somehow changed it, made it seem strange and branded. The subsequent sale of the park in 2006 brought the name back to the original and into the Cedar Fair Entertainment Co. that also owns another favorite park of mine, Cedar Point near Sandusky Ohio.
We’re barraged with sponsorship these days. Who hasn’t heard of the United Center or Key Arena or Lucas Oil Stadium. But did you know there’s actually a Red Bull Arena and a Pizza Hut Park too? Every Olympics we’re suddenly informed of all of the official – well, you name it – airlines, energy drinks, granola bars, underwear, breakfast cereal, shoes, and sunglasses of the Olympics themselves or the athletes. There have been some major sporting events sponsored by various airlines over the years too, like Ali’s famous Rumble in the Jungle way back in 1974. Did you know that Swiss Air was the official airline for the fight?
So what sorts of things does our Delta sponsor? The pink plane certainly makes a great statement for breast cancer research & awareness, but did you know there was also a 757 with a mustache?
Delta added the image of a mustache to a Boeing 757 aircraft in 2010 as part of the airline’s sponsorship of a then upcoming exhibit of the work of Spanish artist Salvador Dalí at Atlanta’s High Museum of Art, for which Delta is the official airline. Delta is also the official airline of several sports teams, as well as having served in that capacity for the 1996 Summer Olympics in Atlanta and the 2002 Winter Olympics in Salt Lake City. Delta isn’t afraid of musical sponsorship either, serving as the official airline of the Grammy Awards since 2008. Back in the early 80’s Delta sponsored the music in the air at Six Flags Astroworld.
How about we end this weekend this way. Tell me (by commenting on the blog), of the above 3 photos, which is the funniest, the photo of me young René, the Swiss Air, or the Delta jet with a “stash” for a random.org chance later today to win a set of iGo Noise Canceling headphones and some other Delta Points swag as well – René
EDIT: We have our winner (127) but feel free to comment if you would like!