I was one of the unlucky ones and my timing was bad; when Delta announced the new Global (thank you Delta) and Regional upgrade certificates, vastly superior to the old virtually worthless ones, I had already redeemed my 2014 benefits that I earned in 2013.
But that is about me. The question is should you redeem your 2014 or, if you have already earned status for 2015, next year’s Medallion Choice Benefits? The answer is – maybe. Look at this old rookie post about Choice Benefits (ignore the part about SWUs as they are gone and I will update the post or do a new one soon). As you can see from that post, some choices, as soon as you pick them, starts a 12 month clock to spend them before they go away. Say a Global Upgrade certificate for example. If you have no plans to spend them or anything booked why redeem now. Let them sit as you have a year to spend your 2014 selection and almost 2 years for your 2015 one.
Now there are some things you would want to pick RIGHT NOW if you have earned your 2015 gift to get maximum benefits. This bit is important. Say someone has NO status and you are a Platinum Medallion and want to gift them Silver Medallion status. If you have just earned your 2015 status already you will be able to gift them status all of this year and they get it next year also and it would end 1FEB2016! That is almost 2 years of status – amazing! If you are spending your 2014 choice you are only gifting until 1MARCH2015 (I know confusing but Delta is changing the month the year ends and moving it up in 2016).
Should you look at any of the new choices Delta has to offer? Having Delta pay for your Global entry may seem good but it is only worth $100 for PM and $200 for DM (pays for 2). The non-Delta AMEX Platinum personal or business cards both will credit you when you pay for Global entry on the card. What about the upgrade to FULL not executive Skyclub membership? Maybe but don’t rush as you don’t need that until next year anyway since Diamonds have the +1’s until next year.
The key thing is understand what year gift you are redeeming and what is the best pick for you; decide wisely as once you choose you cannot go back! – René