New this week when you fly you will find an advertisement in your seat back pocket bragging up the new OFCMB “Your Time” experience.
And that Delta is committed to your satisfaction and how proud they are about winning some awards (not so much at the Freddie’s 2015 and I wish they cared at all about the frequent flyer program 1/10th as much as they do about selling stuff).
And inside the glossy 3 panel ad they brag up 1st class (not 1st class but domestic business class, then the same coach seats but C+ with perks and then the rest of coach).
The first part is plenty of space regarding 1st class seats. I wanted to take issue with this as I have, for the past 6 weeks, spent a LOT of time on Delta jets and in many different seats. And I have a quiz question for you. Ready?
Just what Delta seat is the same width in 1st class as another Delta jet has in coach (that is C+ and the rest of coach?)? Do you know the answer?
Yep, one of the work horses of Delta, the domestic wide body 767-300 has the same 18.5″ width in 1st class as the international (primarily) flown 777. That is saying something about “1st class” space right?
I have also been spending more time on the 737-900 and the luster of my review from the first EVER revenue flight Delta had for the bird. The 1st class seats are fine other than all of row 1 that has NO leg room and CD row 5 that reclines into the coat closet. Oh and the C+ row 10 DEF also has NO leg room also due to said closet. The rest of coach is not all that great. Clearly give me the old 767-300 any day when I have to be in coach!
My point of today’s post is more of the same from Delta. They are trying to sell the flight experience but they are NOT winning in the eyes of the public as we can see from Brian’s post at “The Gate”. He goes on to comment:
“…it still would seem to me that it is not a good idea to negatively alter a frequent flier loyalty program to the point that its members consider renouncing their loyalty. Good economic times will not last forever…” – The Gate
Ding, Ding, Ding, we have a winner! Now Delta does a good job in what they are “selling” for the most part. The product Delta has is solid but nothing remarkable. The food is good compared to any of the domestic airlines. Wifi is slow but it is rare you don’t find it on a jet. The whole OFCMB coach thing is more lipstick on a pig to me and just to sell the masses that this is something special.
To me, it is time Delta started to get that they have gone so far as to begin to push frequent flyers away with the draconian efforts to destroy the award program. Delta, seats matter, yes. You know when Delta seats REALLY matter? When we are trying to find one of them with our hard earned Delta award points! – René