Delta is not all about empowering flyers with information. They are all about empowering them with information Delta wants you to know, that is, for example, when you search for a flight the “default” choice is rarely ever the lowest price. For example:
Now this is no bug. This is done by design. While most travel sites are wanting to provide you with the best price, Delta wants you to provide them with the most money. Thus, the default search is by “Best Match” (whatever that means). This is one of the primary reasons I log in to Delta.com then start my flight searches at KAYAK.com as that WILL give me the “Best Price Match” and once that is found it can be simply sent over to Delta.com for me. But I hope you see my point.
And that brings us to the current ongoing bug (or at least is seems like a bug) in that Delta is “hiding” the 1st class seat map on Delta.com when you have already purchased a ticket. Take a look at a flight I have upcoming from Minneapolis (MSP) to Anchorage (ANC) booked in coach. All black mean all the seats are “taken”. But are they really? Notice if I search to buy a ticket in 1st class for this flight on Delta.com
AH HA! So all the seats are NOT taken. In fact, only two seats in the entire cabin are taken by passengers. Well that is interesting, but is this a bug or a planned move by the “mothership” to keep even more information from us? Let’s fire up the Fly Delta App and see what it shows for my flights,
So clearly here in the app I can see the 1st class seat map by simply clicking on the 1st class tab and it does show me, just like when I am trying to buy a ticket on Delta.com, the seats that are open.
What does all this information tell us? Now I know, given the fact that Delta IS doing so much to restrict information from us, and tends to make program changes without telling us (we have to sleuth them out on the web) that the instant thought by most is something like:
Oh no, here we go again. Delta is once again making an unannounced change and restricting even more information we need to make informed choices.
But I don’t think, in this case, that is what is happening here. I think it is a bug of some kind. Granted it is strange the bug has gone on for weeks and weeks now but I do think Delta will fix this one. Why or why not?
FCM or First Class Monetization. Delta has stated they want to continue to press the up-sells of 1st class seats. They are succeeding and to me this is one of the big reasons for the latest Regional Upgrade gift e-mails that went out as elites are getting MUCH less upgrades this year. So, with that in mind, why hide the 1st class seat map intentionally when seeing what seats are open, along with the 1st class up-sell pitch, may cause a flyer to buy it?
That is the reason why I think it is a bug. But what if it is NOT a bug and they have just not figured out a way to block access in the Fly Delta App yet and that is on the way next? While I disagree with this, it would be a way to both cover up information and help prevent complaints from elites who feel shorted when it comes to upgrades. If you can not see how many seats there are open it is hard to complain about not getting an upgrade. Also, when SHENA events happen, a blocked seat map does help hide what is going on behind the scenes. Again, I don’t think either of these are happening.
What I do hope is Delta fixes this some day soon. It has gone on way too long. Maybe it is due to tech folks on summer vacation. I sure hope that is the reason anyway. You tell me, bug or planned event?- René
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