If you use UBER you get it. It has changed the way I travel in so many ways. I have used UBER all over the world and loved almost every single ride. But the concept is dying and dying not so slowly. In my family’s home town of Gothenburg Sweden what we call UBERx is gone (they called it UBERpop). There was no way to control the tax so it is over. It was a HUGE savings over a taxi or other choices but now no more.
Chicago, being Chicago, now has a $5.00 pickup fee for the “privilege” of using UBER from O’Hare. Thanks! One more reason not to fly from Chicago (like I really need more reasons to avoid ORD to begin with).
In case you missed it Atlanta i.e. ATL has now approved UBER for airport pickup – for a fee/tax! Great. Just great!
Now let me say I am not trying to get into any kind of a political discussion because that is not what this blog is all about. My point is the concept of the low cost model of UBER, domestically, is being killed by airport tax and politics. How sad.
As you read this please understand I am also on the side of the drivers. I have blogged before that they are truly underpaid by UBER and I do tip UBER drivers with cash since, unlike the LYFT app, you can not pay them digitally. But giving more money to the airport or some city that UBER operates in is not helping the drivers at all.
The big question is do any of these fees & taxes impact me as a user in choosing ride share vs. all the other choices – that is, maybe a rental car (that could take much longer and cost more) or public transpiration or even long term parking. It is reaching just that tipping point for me.
Looking at the entire travel space this raises so many issues. Having seen the impact that ride share has had on rental cars I see the fee / tax issue as a plus for them in returning renters them. But at the same time I see folks gaming the system to still save money like taking some kind of shuttle off site and then requesting an UBER ride. Not very efficient and a huge pain that I think most will avoid but I bet it happens.
I really don’t know where it is all going to go. I will still, on any given day anywhere in the world, take an UBER over a taxi. To me, a taxi is the last choice I ever want (again, at least domestically). And depending on where I am in the world I feel the same or close to the same.
Personally, without going off the rails, I would love your thoughts on this. Are airport taxes & fees enough to move you away from using UBER as you have in the past? At what point is UBER no longer of value to you? – René
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