The annual Target gift card sale takes place this weekend! While Target-branded gift cards will still be discounted 10%, Bullseye’s masters made three big changes from past years.
Target Gift Card Sale 2020: What’s Different
This year’s version of the Target gift card sale features several adjustments:
- This is a biggie: Only members of Target Circle (Target’s loyalty program) are eligible to take part in the sale. (It’s free to register.) There was no such requirement in the past. I’m guessing this is to prevent Target gift card enthusiasts from store hopping — and buying up tens of thousands of dollars in gift card inventory. (It’s a thing. Trust me.)
- The sale takes place over during days: Saturday, December 5, and Sunday, December 6. It’s usually just one day (traditionally, the first Sunday of December). Purchases may be made online, on the Target app, or in person at stores.
- In my experience, the sale starts just after midnight PST. Late Friday night/early Saturday morning is when — I’m guessing — the sale launches online.
- Customers may purchase up to $500 in Target gift cards (for a savings up to $50) in their lone, single purchase. This is an increase from the $300 limit we saw the past several years.
- You can use the discount once per Circle account — and then you’re done. So plan ahead as to how many gift cards you need — and at what denominations.
- You don’t need to purchase $500. Heck, buy a $5 gift card and save fifty cents. But you can buy up to $500 in gift cards.
Personally, I’m sticking to the online-only, emailable gift cards. (My friends and family will take what they get and they’ll like it, galdumit! 😉 ). My mother-in-law is more old school and prefers physical gift cards she can mail to people. So she hopes she can order online and use the curbside pickup option.
Which Credit Card to Use?
Sorry, Target RedCard members, you will not earn 5% back on Target gift card purchases.
So what are your best options to buy Target gift cards? Here are a few ideas:
- Target.com accepts PayPal. So if you activated the Chase Freedom Flex (or legacy Chase Freedom card), consider going that route to get 5% cashback — assuming you haven’t maxed out this quarter’s benefit.
- If you’re chasing a minimum spend requirement (such as for the Platinum Card from American Express‘ current welcome offer, the American Express Gold Card, the Blue Cash Preferred Card from American Express, Chase Sapphire Preferred, etc.), the Target gift card sale could certainly help you chip away at that.
- Need to knock out some of your MQM/Status Boost spending requirement on a Delta Amex card? Here’s a chance. (Frankly, if there’s a goal you need to reach, knock yourself out.)
- Consider a 2X cashback card such as:
- Discover’s 5% category this month includes Target.com purchases.
Stack with Cashback or Miles/Points Portals?
Portals generally don’t award cashback or miles/points on gift card purchases. But stranger things have happened, so YMMV. It certainly can’t hurt to try using Rakuten, TopCashback, etc. Just don’t get your hopes up.
Most people can find something (or many somethings) they need at Target. So the annual Target gift card sale is a great way to save on gifts for other people — or load up on savings for yourself to use on future purchases.
It’s great they increased the limit to $500 in Target gift card purchases. The Circle membership requirement will be onerous for some. But for people already into loyalty programs (and if you read this blog, you probably are 🙂 ), it’s just another one to add to the stack.
H/T: USA Today
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